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Our

Hundreds of millions of girls and women are suffering from different forms of violence and oppression. 12 million girls are forced into marriage every year, end of childhood, end of education.

We believe that every girl has the right for education, equality and empowerment. Every woman has the right to live free from violence and oppression. To accompany our fundraising platfrom we are building an open source AI tool for victims of intimate partner violence.

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Changing the way of making things possible

We are creating a model that offers an opportunity for our customers to make an impact and get something in return - see how and where their money is being spent and how it has enabled the change.

We offer a fundraising platform and operate as fundraising agent for small NGOs, freeing up their time from money collecting to actual doing. Our service is free for the NGO and small-scale fundraisers, we take the commission straight from the donation. We also offer reporting and follow up tools for the cause creators, to make sure everything is transparent and traceable.

We provide communal feeling and openness for our impact makers. We do not believe in giving alms, because we understand the psychological aspect of one being superior to another when it comes to charity. We instead show these girls and women, that we value them, believe in their right to be fully part of this amazing world.

Our business model is built around openness and our customers are able to see how much is spent in running our business. We believe that with the right kind of business model, values and mindset, we are able to create a business that makes an impact and is profitable.

Conversational AI tool for victims of intimate partner violence

In addition to our fundraising platform We Encourage builds a conversational Artificial Intelligence tool for providing psycho-social support and guidance to women victims of intimate partner violence, gender-based violence and promoting sexual and reproductive health.

Meet Our Superheroines

We are taking action and we are doing it with passion!

Anna Juusela

CEO, Founder

Laura-Maaria Penttilä

Website support

Trang Nguyen

Growth Hacker

Emily Stamp

Content Creator

Anastasiia Mikhlina

Social Media Intern

Farzaneh Esmaeili

Social Media Intern

Diana Iamanaeva

Graphic Desing Intern

Maria Sierra

Social Media Intern

Anastasia Kuzmina

Graphic Desing Intern

AINO Chatbot team

We are taking action and we are doing it with passion!

Kristina Mancheva

Product Design

Eikku Koponen

AI & Technology Advisor

Gokul Srinivasan

AI & Technology Advisor

Tia Webster

Product Developer

Dagmar Urbancova

Product Development

Le Giang

Product Developer

Jenni Ajderian

Product Developer

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